Brand and Positioning
We have built brands and run campaigns in the US market for over a decade. We know exactly what clicks with American buyers and what gets ignored. Your story will land.
Get in touch
For European companies serious about the US
The rules are different over there: how you pitch, how you network, how you close, how you raise.
US Market Entry
We know because we lived it. Now we help European companies play by those rules.
$3B+
Managed by our financial partner in NY
US + EU
Network across founders, investors, operators and institutions
25+
Years experience across New York, Europe and market access
About
Years spent in San Francisco, New York, and across the US ecosystem, building real relationships with investors, operators, distributors and the people who actually move things. We know how it works because we were there.
Atmond is boutique by choice. Honest about what we can do and direct about what we cannot. No inflated promises, no junior teams running your account, no generic playbooks. We take a few companies at a time, and we go deep with each of them.
What you get is a team covering brand, strategy, finance and BD under one roof, and people who will tell you when something is not going to fly in the US before you spend six months finding out the hard way.
What we cover
All tracks cover brand, strategy, finance and BD.
We have built brands and run campaigns in the US market for over a decade. We know exactly what clicks with American buyers and what gets ignored. Your story will land.
Our team has spent years navigating the US ecosystem from the inside. We know which doors to knock on, which partnerships are worth pursuing, and how deals actually get structured in the US. That takes time to learn. We already have.
Our finance partner brings Wall Street-level credentials, an MBA from one of the top business schools in the US, and years of hands-on investing experience across multiple continents. He knows what US investors look for because he operates at that level every day.
We have spent years building relationships across the US startup ecosystem, from New York to San Francisco. Investors, operators, distributors, connectors. We use those relationships selectively, because that is what keeps them valuable.
How it works
Phase 1 · Discovery
A structured conversation before anything starts. Where you are, what you have tried, what worked and what did not. We build the program around your actual situation, not a template.
Phase 2 · Foundation
Market research, segment definition, brand and messaging adapted for US audiences, competitive landscape, first introductions, entity guidance. You leave this phase knowing exactly where to play.
Phase 3 · Market Entry
GTM in motion. Distribution partners identified and approached, door openers engaged, pitch deck ready, outreach tested. First real conversations happening on the US side.
Phase 4 · Scale and Invest
Investor deck, advisory board, credibility building, introductions with the right people. Results reviewed, GTM adjusted. Roadmap for what comes next: hiring, US presence, scaling.
Our principles
“We care about the outcome.”
“Boutique by choice. Honest about what we can do and direct about what we cannot.”
“No inflated promises, no junior teams running your account, no generic playbooks.”
Programs
All tracks cover brand, strategy, finance and BD. The difference is how long we are in it together and how far we go. Pricing is a monthly retainer, invoiced upfront. Travel and external costs billed separately at actuals.
3 months
Market research, positioning, USP and ICP for the US market, messaging adapted for American audiences. Entity guidance, first introductions. Foundation done right.
Includes
6 months Most popular
Go-to-market in motion. Distribution partner outreach, door openers engaged, pitch deck ready, first real conversations on the US side. This is where momentum builds.
Everything in Entry, plus
9 months
Expansion and investor readiness. Advisory board, credibility building, investor deck, introductions with the right people. Structured with shared upside.
Everything in Growth, plus
Custom
For companies that do not fit the standard tracks. Whether that means a tighter budget, a longer horizon, a very specific segment, or a situation that simply needs a different approach. We will figure out what makes sense together.
Good fit if
Intentional. It is the only way to do this properly. If you are serious about the US and want to talk to someone who has been there, reach out. We will tell you straight whether we are the right fit.